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September 6, 2018
Attention: All Kia Parts and Service Managers
Kia Motors America, Inc. is conducting a Voluntary Emissions Service Campaign to replace the Vehicle
Emission Control Information (VECI) Label on all 2015, 2016, and some 2017 MY Optima Hybrid vehicles
produced from July 24, 2014 through June 12, 2017, and on some 2018 MY Stinger rear-wheel drive (RWD)
and all-wheel drive (AWD) vehicles equipped with Theta 2.0-T engines, produced from September 29, 2017
through November 20, 2017. An incorrect VECI label was installed during production of these vehicles. The
VECI label is extremely important when performing maintenance, emissions inspection, or ordering engine
and engine management related parts. It also contains the code that tells a testing facility which test to
perform to ensure the vehicle is tested to the correct emission standard. The U.S. Environmental Protection
Agency and California Air Resources Board consider the under hood VECI label an integral part of state
emission testing. If the VECI label is incorrect, the vehicle may fail the emission testing, even if it meets
applicable emissions standards.
The Technical Service Bulletin that provides vehicle repair procedures, affected VIN production range, and warranty
claim information will be posted on the Kia Global Information System (KGIS) at www.kiatechinfo.com on September
6, 2018.
PARTS INFORMATION
NOTE: Owners of the affected vehicles will receive a notice, the corrected VECI label, and instructions to
cover the existing VECI label under the hood of their vehicle with the corrected label. Dealers can order the
corrected VECI labels for vehicles in their inventory from their PDC.
Enclosed you will find a copy of the owner notification letter and a Q&A Guide for campaign questions, both of which
describe the issue. A list of retail Kia Optima Hybrid and Stinger vehicle owners affected by this campaign can be
accessed on WEBDCS after the date of the owner notification. Please start performing the repairs on any affected
vehicles currently in your inventory to ensure that the VECI label is replaced prior to selling the vehicle to a
retail customer.
On September 10, 2018, Kia will mail a notice and VECI label with instructions to customers requesting that they
follow the instructions to affix the replacement label under the hood of their vehicle. Customers will also be given the
option to take the label to a servicing Kia dealership to have the label applied on their vehicle.
Please make certain the appropriate personnel in your dealership are familiar with the details of this campaign to
ensure proper responses to customer inquiries and requests to have the campaign performed on their Optima Hybrid
and Stinger vehicles.
LEGAL PRIVACY LIABILITY NOTICE: Pursuant to the terms of the Dealer Sales and Service Agreement and the
Gramm-Leach-Bliley federal consumer privacy act, you are required to keep confidential any and all information and
documents provided to you by Kia Motors America, Inc. or generated by you in the conduct of carrying out work under
that Agreement regarding Kia vehicle purchasers and owners, including but not limited to warranty claim information.
Kia dealers may use such owner information for the sole purpose of conducting and performing this voluntary emissions
service campaign, and for no other purpose
Your prompt attention in completing this campaign is appreciated. If you have any questions, please contact your Kia
District Parts & Service Manager.
Sincerely,
Neem Van der Reest
Manager, Technical Services and Engineering
Enclosures
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