SC117DEALERPSM

March 19, 2015
Attention: All Kia Parts & Service Managers
Kia Motors America, Inc. will be conducting a voluntary service campaign, to update the Airbag Control
Unit logic for certain 2014-2015 MY Soul vehicles. Kia provides software logic for the 2014-2015 MY Soul
which can predict certain rollover events and protect the occupants by deploying the curtain and side
airbags in advance of a rollover. Kia has become aware of a few extreme driving events, typically at low
speeds and involving parking valets and/or prolonged multi-level garage driving, which can deploy such
airbags by coinciding with a specialized portion of the ACU rollover deployment logic where it is not likely
that a rollover would occur. Kia has decided to adjust the system logic to reduce the likelihood of rollover
airbag deployments in these circumstances.
The Technical Service Bulletin (TSB) that provides Vehicle Repair Procedures, Affected VIN Production
Range, and Warranty Claim Information will be posted on the Kia Global Information System (KGIS) at
www.kiatechinfo.com on March 19, 32015.
The owner notification will be mailed starting March 24, 2015. Enclosed you will find a copy of the
owner notification letter and a Q&A Guide for campaign questions, both of which describe the issue. A list
of retail Kia Soul owners affected by this campaign, can be accessed on WEBDCS.
Please make certain the appropriate personnel in your dealership are familiar with the details of this
campaign to ensure proper responses to customer inquiries and requests to have the campaign performed
on their 2014-2015 MY Soul vehicles.
LEGAL PRIVACY LIABILITY NOTICE: Pursuant to the terms of the Dealer Sales and Service
Agreement and the Gramm-Leach-Bliley federal consumer privacy act, you are required to keep
confidential any and all information and documents provided to you by Kia Motors America, Inc. or
generated by you in the conduct of carrying out work under that Agreement regarding Kia vehicle
purchasers and owners, including but not limited to warranty claim information. Kia dealers may use such
owner information for the sole purpose of conducting and performing this voluntary service campaign, and
for no other purpose
Your prompt attention in completing this campaign is appreciated. If you have any questions, please
contact your Kia District Parts & Service Manager.
Sincerely,
Neem Van der Reest
Quality Analysis Manager
Enclosures
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